In 2017, L'OCCITANE commits with UNICEF to prevent childhood blindness by funding international programs for the distribution of Vitamin A.
UNICEF program aims to provide children aged 6 months to 5 years with the two vital vitamin A doses necessary for their proper development. UNICEF can deploy and support large-scale prevention strategies.
To measure the impact of its engagement with UNICEF, L'OCCITANE has selected 3 countries to monitor the situation and beneficiaries over the next three years.
Newborns and toddlers have a high prevalence of Vitamin A deficiency in Bolivia (27% between ages 6-23 months). L'OCCITANE is contributing to UNICEF's programmes to helping 675,000* children in hard-to-reach areas of the Latin America country to put a dent in this prevalent problem.
38% of the population has a high level of Vitamin A deficiency, with even higher rates (up to 60%) in certain regions. L'OCCITANE is contributing to UNICEF's programmes to help 380,000* children in Myanmar.
PAPUA NEW GUINEA
Only 22% of Papua New Guinea children are currently reached with Vitamin A supplementation. L'OCCITANE and UNICEF's goal is to reach more than 667,000* children with Vitamin A supplements.
*Targeted objective by L'OCCITANE and UNICEF between 2017 and 2019.
To ensure that all children aged between 6 months and 5 years receive their double dose of Vitamin A, UNICEF uses 3 levers: communicating about Vitamin A deficiency and resulting blindness, integrating the first ingestion for infant care pathways and to improve knowledge about the most vulnerable populations.